Where does the in-company HTML email course take place?
Wherever suits you: at your office, at one of our training locations or online. You also choose the date.
Can the content be tailored to our organisation?
Yes. Before the course we discuss with you what the group can already do, where things go wrong in practice and what should be different afterwards. The trainer uses examples and exercises from your own work.
How large can the group be?
That depends on the course. For a skills course we prefer to work with a small group, so that everyone can really practise. If more people are involved, we schedule several groups or set up a fixed programme.
What does HTML email in-company cost?
You receive a fixed price for the whole group, in a tailored quotation. For a group this works out cheaper than booking everyone individually. For comparison: a place on the scheduled course costs EUR 1575,- excl. VAT per participant.
Can the course be delivered in English?
Yes. For in-company courses we deliver the training in the language of your choice, Dutch or English. Mention it in your request.
Do participants receive a certificate?
Yes, every participant receives a certificate of attendance afterwards.
How do I request a quote?
Via the quote form: state the course, the number of participants and roughly where and when you would like it. An adviser will then contact you.
How long does the HTML email course last and what is the delivery format?
The HTML email course lasts three days and is taught in the Open Learning format. This means you work at your own pace and the content is tailored to your learning objectives. You receive personal guidance from an experienced trainer. During the course you cover HTML, CSS, responsive design, testing and useful tools for creating professional HTML newsletters.
What prior knowledge do you need for the HTML email course?
No specific prior knowledge is required for the HTML email course. Basic computer experience and an interest in web technology are enough. Previous knowledge of HTML or CSS is handy, but not a requirement. The course is taught in the Open Learning format, so the content and pace are matched to your level and learning objectives. That way you work towards professional HTML newsletters from your own starting point.
Which topics are covered during the HTML email course?
During the HTML email course you learn to work with HTML and CSS, email properties, various HTML editors and modular development. Project management, SEO, image optimisation, responsive design and techniques for prompting action are also covered. You gain insight into testing, plain text emails, online CMS systems, click rates and subscription management. In this way you build a complete foundation for professional HTML newsletters.
Who is the HTML email course suitable for?
The HTML email course is suitable for anyone who wants to create professional HTML newsletters and emails without reinventing the wheel. Think of web designers, marketers, communications staff and webmasters who want to adapt templates or build from scratch. You can work on both PC and Mac. Basic knowledge of HTML and CSS is useful, but not a strict requirement thanks to the open learning format.
Do you receive course materials with the HTML email course?
Yes, at the start of the HTML email course you receive a clearly structured book with exercises and practice files. You use this material during the course to work directly on practical examples. Afterwards you keep the book as a reference work, so you can quickly look up later how to build an HTML newsletter, apply CSS or make it responsive.
Can the HTML email course also be taken in-company or tailored to your needs?
Yes, you can also take the HTML email course as an in-company or bespoke programme. Because the course is taught in the Open Learning format, the content always matches your working situation and objectives. Would you like to work on this with a team, or tailor the course to a specific newsletter project? Get in touch via the course page for the options and a tailored quote.
What will you learn in this course that you can't get from an online tutorial?
HTML email differs from ordinary web development, and it is precisely those differences that you grasp more quickly in a course than through individual tutorials. You learn why tables are still used for email, how to apply inline CSS and which properties do and do not work in clients such as Outlook, Gmail and Apple Mail. The course also covers topics that tutorials rarely address in a coherent way: modular development, responsive design for email, testing across multiple clients, plain-text versions, click rates and subscription management via online CMS systems. Because the course is taught using the Open Learning format, you can bring in your own template or newsletter and receive direct feedback from an experienced trainer. That speeds up the learning process compared with self-study, where you often only discover that something does not work once you send it.
When should you choose an HTML email course instead of a ready-made tool such as Mailchimp or a WordPress plugin?
Tools such as Mailchimp, Brevo or WordPress plugins take a lot of work off your hands, but you get stuck as soon as you want to adapt a template, build your own design or sort out an email that doesn't display properly in Outlook. That's when you need a knowledge of HTML and CSS. This course makes sense if you produce newsletters on a regular basis and want to get a grip on the code, or if you work in a team where the marketer uses a tool and you are responsible for the technology behind it. You will learn how email HTML differs from web HTML, how to design responsively for mobile and how to test in different clients. If you only use standard templates without any adaptations, a tool-based course will be enough. If you want to build your own or adapt templates, this course in an open learning format is the right choice.