Copywriting for Intranet and Internet in-company
A one-day course just for your group. You choose the date and the place, and the trainer tailors the content to your practice beforehand.
NRTO quality markPreviously attended by staff from Reed Business and Detailresult Services.
- Tailored: matched to the level and goals of your team
- Trainers from the field, who do the work themselves
- At your premises, at ours or online, on a date that suits you
- In Dutch or English, in the language of your choice
Your trainer: Marieke or Garbrand 457 evaluations in total, averaging 8.4. View the trainers
What the course covers
Readers on a screen are impatient. They want a quick answer, a clear structure and something to do. In this course you will learn how to write texts for intranet and internet so that they stick and prompt action.
Read the full programme of Copywriting for Intranet and Internet
How an in-company course works
- RequestYou tell us which course it concerns, how many people and roughly when. You receive a quotation with a fixed price for the group.
- AlignmentWe discuss what the group can already do and what should be different afterwards. The trainer adapts the examples and exercises accordingly.
- The courseOn the day and at the place you chose, with course materials for every participant.
- AfterwardsEvery participant receives a certificate of attendance.
Practical information
- Duration
- Ééndaagse
- Group
- Only your own people
- Location
- At your office, at one of our locations or online
- Date
- You choose
- Language
- Dutch or English
- Included
- Course materials and a certificate of attendance
- Price
- Fixed price per group, in a tailored quote (scheduled course: € 625,- excl. VAT per participant)
The trainers of this course
Ratings from participants after completing their course, across all courses by this trainer.
What participants say about Copywriting for Intranet and Internet
Copywriting for intranet and internet course: average 7.2 from 2 reviews
“For this course, working in small groups is better so that you can get the best possible attention. A good balance between theory and practice.”
“For writing your own websites or posting intranet messages, this is a good and clear course.”
"A practical course with plenty of room for the personal issues you are struggling with. Practical tips on both the formulation of the message and the technique of getting it across."
"The course took place in a small setting. As a result you get full attention and your questions and those of your colleague can be addressed. Optimal use was made of the time; an extra day would even have been welcome. A pleasant, knowledgeable trainer was present."
"Excellent course in which the trainer gave a clear presentation with pointers and tips. There was also room for feedback. The course material and reference work are excellent."
"A good course if you are not quite sure how to put together a text for the intranet or internet. The trainer has plenty of experience and good examples, and really puts you to work. Even after this one-day course you will have to keep working at it to make real progress in your own skills."
Frequently asked questions about Copywriting for Intranet and Internet in-company
Where does the in-company Copywriting for Intranet and Internet course take place?
Wherever suits you: at your office, at one of our training locations or online. You also choose the date.
Can the content be tailored to our organisation?
Yes. Before the course we discuss with you what the group can already do, where things go wrong in practice and what should be different afterwards. The trainer uses examples and exercises from your own work.
How large can the group be?
That depends on the course. For a skills course we prefer to work with a small group, so that everyone can really practise. If more people are involved, we schedule several groups or set up a fixed programme.
What does Copywriting for Intranet and Internet in-company cost?
You get a fixed price for the whole group, in a tailored quotation. For a group this works out cheaper than registering everyone individually. For comparison: a place on the scheduled course costs EUR 625,- excl. VAT per participant.
Can the course be delivered in English?
Yes. For in-company courses we deliver the training in the language of your choice, Dutch or English. Mention it in your request.
Do participants receive a certificate?
Yes, every participant receives a certificate of attendance afterwards.
How do I request a quote?
Via the quote form: state the course, the number of participants and roughly where and when you would like it. An adviser will then contact you.
What will you learn in the Copywriting for Intranet and Internet course?
You learn to write texts that work on a screen. You practise breaking text into portions, structuring it so it can be scanned and formulating it in an activating way. You get to grips with tone of voice, SEO basics and choosing a suitable format such as a news item, product page, blog or landing page.
Who is this course for?
For anyone who writes, or is going to write, web texts for their work: communications staff, marketers, web editors, policy officers and entrepreneurs. Both novice and experienced writers are welcome.
Do I need prior knowledge?
No, you do not need any specific prior knowledge. It helps if you already write texts in your work, or will soon be writing for an intranet or the internet, so that you can apply what you have learnt straight away.
Can I bring my own texts to the course?
Yes, this is actively encouraged. During the course you work with your own web texts as a starting point and receive personal feedback from the trainer and the other participants.
Do I receive a certificate on completion?
Yes, afterwards you receive a Learnit certificate of participation.
Is in-company or bespoke training possible?
Yes, you can also take this course in-company or have it tailored to your team or organisation. Contact Learnit to discuss the options.
What is the difference between writing for print and writing for the screen?
Readers on a screen are more impatient and scan more quickly. They want an immediate answer and drop out when texts are long or unclear. For the screen you break your message down into smaller parts, use more headings and subheadings, and make sure the most important information is visible straight away.
What is scannable writing?
Writing so a text can be scanned means building it up in such a way that a reader can pick up the core message without reading every word. You use telling headings, short paragraphs, bullet lists and key words in bold. That way the reader sees at a glance what it is about and can choose which parts to read further.
Copywriting for Intranet and Internet for your team?
Request a quote without obligation; an adviser will get back to you shortly. With one or two colleagues? Copywriting for Intranet and Internet is scheduled 12 times over the coming year, in Amsterdam, Utrecht, Rotterdam, The Hague, Eindhoven, Groningen, Zwolle and Arnhem.