A practice-oriented course in which you learn to identify stakeholders, analyse their interest and influence, and build targeted support for your project or advice.
Free cancellation up to four weeks before the start, so feel free to book now.
In brief. Stakeholder Management is a 2-day classroom course. You take it in Amsterdam and The Hague, in a group of no more than 8 participants. The price is € 1350,- excl. VAT per participant, including course materials, lunch on site and a certificate of attendance. For a team or department we also run this course in-company.
Stakeholders can feel like people looking over your shoulder, but they have a reason for wanting a say. In this course you learn to pinpoint their interests and steer the relationship so that you make progress together.
Whether you lead a project, develop policy or come in as a consultant: you will deal with people who have an opinion about your work. Clients, management, colleagues from another department, the local council. Sometimes they support you, sometimes they hold you back, and often you cannot tell in advance which way it will go.
During the course you work towards an approach that suits your own situation. You map out your own field of forces, analyse interests and influence, and choose a suitable strategy for each stakeholder. You practise conversations in which you turn resistance into movement and learn to speak the language of the people you need.
You work with your own case throughout. What you learn, you apply directly to the project, initiative or piece of advice you are working on right now.
Day 1: analysis and preparation
Day 2: strategy and conversation
After the course you will have a concrete step-by-step plan for mapping your stakeholders and approaching them purposefully. You will know which strategy suits which type of stakeholder, you will recognise resistance earlier and know how to turn it around. Even in difficult conversations you will stay calm and clear about what the project delivers for everyone.
This course is intended for project managers, policymakers, internal and external advisers, team leaders and professionals who deal with multiple stakeholders in their work. You will recognise yourself in this course if you find that progress often depends on people you cannot directly manage.
The course is interactive and practice-oriented. You work with your own case, practise conversation situations with fellow participants and receive personal feedback from the trainer. Theory is used briefly and clearly, so that you spend most of the time applying what you learn. The group is small, which leaves room for your questions and examples.
No specific prior knowledge is required. It is useful, however, to bring along a current situation or project in which stakeholders play a role.
There are no specific remarks for this course.
The course is given in Dutch as standard. The trainer speaks English. English-language course materials can be used. If at least 3 participants register, the course can also be given entirely in English.
Would you like to organise this training for a whole group or several groups? This can be cost-effective. For example, we can tailor the content entirely to your organisation, and training a whole group is also cheaper.
Are you looking at large numbers of participants or a complete academy? That involves a great deal. Consider planning and communication, for example, or identifying and agreeing the objectives and content of the training. Or differences in level, feedback mechanisms and safeguarding. Fortunately, Learnit has extensive experience in this field (more than 25 years) and we are happy to help you through this process.
Request a quote More about Stakeholder Management in-company
2 training days. In order of date.
No suitable start date? Send us a date request, and we'll look at the options together.
Plan your own group on a date that suits you, at your office, at our premises or online. We tailor the content to your day-to-day work, and training a whole group is cheaper than individual bookings.
"At Learnit they keep learning from their own lessons. What a great course!"
"Learned lots of handy tricks"
"A course with strong content, in which good course materials are used to teach new things effectively and efficiently."
"Tailor-made course! Based on the intake, the course was adapted to our (my) requirements. The course ties in nicely with day-to-day practice."
"I like this kind of trainings, so I consider it should be done more often"
Yes. Up to four weeks before the first day of the course you can cancel free of charge, without giving a reason. You then receive a credit note or, if you have already paid, a refund. If you cancel later, you pay part of the course fee: 25% between four and two weeks before the start, 75% in the two weeks before it and 100% in the final week. Moving to another start date is free of charge up to two weeks before the start, after that 50%. Sending a colleague in your place is always possible. Read the cancellation terms.
You learn to recognise and acknowledge stakeholders, analyse their interests and influence, and choose a suitable strategy for each stakeholder. You also practise conversations in which you build support, deal with resistance and connect with the language and interests of the other person.
The course is suitable for project leaders, policymakers, internal and external consultants, team leaders and professionals whose work depends on people they cannot manage directly. If progress often stalls because of conflicting interests or resistance, you will find practical tools here.
No, specific prior knowledge is not required. However, it is valuable to bring along a current situation, project or advisory process in which stakeholders play an important role. You will work with it actively during the course.
Yes, afterwards you receive the Learnit certificate of attendance. This shows that you have completed the Stakeholder Management course.
Yes, the course can also be organised in-company for your team or organisation. We then tailor the content to the stakeholders, projects and context you work with. Get in touch to discuss the options.
We deliberately work in small groups. This gives every participant enough room to work on their own case and receive personal feedback from the trainer and fellow participants.
Project communication focuses on informing those involved about progress and decisions. Stakeholder management goes a step further: you analyse who has influence, what their interest is and how to build support person by person. Informing is one of the strategies in this, alongside involving, consulting or influencing, for example.
A stakeholder analysis starts with mapping out all the parties who have an opinion on or an interest in your project. You then determine the interest and influence of each stakeholder, often using a matrix. On that basis you choose a strategy per group: involve closely, keep satisfied, inform or monitor. During the course you apply these steps directly to your own case.
Resistance is usually a signal that an interest or concern lies beneath the surface. You start by genuinely finding out where the resistance comes from, by listening and asking follow-up questions. Only once you acknowledge that interest does room arise to look for a solution together. During the course, you practise conversation techniques so that you can apply this in practice.
A good stakeholder manager can think analytically and listen well. You read interests and influence quickly, you adapt your communication style and you keep an overview of a complex field of forces. It also helps if you are self-assured: you stay calm and clear when interests clash or the pressure mounts.
Stakeholder management is particularly valuable in projects, change processes and consultancy assignments where several parties influence the outcome. The greater the number of stakeholders and the more their interests diverge, the more important a deliberate approach becomes. Ideally you start during the preparation phase, before the first decisions are made.
You can find the current price at the top right of this course page, along with the schedule, location and delivery format. For in-company or bespoke courses we are happy to provide a quotation on request.
Free cancellation up to four weeks before the start, so you can secure a place now.